The perfect reveals of 2020; Foursquare, Hinge Get Glowups: Wednesday's most necessary
Welcome to First Things First, Adweek's daily resource for marketers. We'll be posting the content every morning on Adweek.com for First Things First (like in this post). However, if you want it to go straight to your inbox, you can sign up for the email here.
The best shows of 2020
Adweek TV editor Jason Lynch knows his shows and this week took a look at the best TV of 2020 in two high profile top 10 lists.
Take a look at those first 10 best shows of 2020 in total. This list is largely dominated by popular shows that debuted in previous years but continued to provide great content for homebound viewers this year, including The Crown, Better Call Saul, and The Mandalorian.
But what if you're looking for something new to check out? Jason's list of 10 best New Shows from 2020 shows the series that bravely managed to emerge in the most challenging year for television in recent history. Only one of these overlaps with the top 10 overall shows (and you can probably guess which ones) Take a look at what you've been missing.
Twitter's "World Leaders" policy treats some rules-breaking Tweets as current and prevents them from being removed for the common good. However, that designation no longer protects Trump's @ realDonaldTrump account once he is a past president. This means that in the future, the account could be kicked off for illegal content.
But will Twitter launch one of its most visited and widely used accounts?
Adweek is accelerating and renewing its strategy of serving marketers with in-depth analysis, data, and insight – reaching more marketers and consumers with the information they need. To lead this strategy, Lisa Granatstein, currently editor, svp, programming, was promoted to chief content officer. Stephanie Paterik, formerly Adweeks Executive Editor, has been promoted to Editor-in-Chief of the EPP.
The duo will lead the Adweek team "We're finding new and better ways to help our readers get through these challenging days and achieve the success they want in their careers."
Foursquare no longer wants to be just the 2009 check-in app. With a new logo and rebranding, the company is reinventing its appearance to match its evolution into (mainly) a technology platform that supports the location services of many other top apps like Uber, Spotify, Apple Maps and Airbnb. The new identity is simple, clean and modern and reflects their direction. Elegant photography and color gradients refer to the location-based services.
Look here: Some of the elements aim to "create art from data".
- Connected: Hinge also has a new look to help streamline the member's dating journey, as well as features to help users avoid incompatible matches.
The latest in Agency Job Moves
- Geometry, the agency for "creative commerce" that WPP integrated into VMLY & R last month, has promoted Manuel Bordé to global chief creative officer.
- McCann's longtime global chief strategy officer, Suzanne Powers, has also taken on the title of global president at McCann Worldgroup and expanded her global responsibility to focus on building the brand and business both inside and outside the company .