7 finest advertising and marketing newsletters (most voted)

Newsletters are hot again.

The media has called it the "Substack Revolution". Journalists, venture capitalists, marketers – everyone seems to start a newsletter these days.

However, with more newsletters comes more choice, making it harder than ever to get rid of the noise and find newsletters worthy of your inbox.

To help, we asked the 13,900 members of Ahrefs Insider, our customer-only Facebook group, to vote for their favorite marketing newsletters. We also surveyed our audience on LinkedIn and Twitter, as well as a few other marketing Facebook groups.

Here are the results:

  1. Harry's Marketing Examples
  2. SEO Notebook
  3. #SEOFOMO
  4. The weekly SEO
  5. Look for messages that you can use
  6. tl; dr marketing
  7. Growth note

Subjects: Marketing, copywriting
Owner: Harry Dry
Subscribe to: website
Frequency: Biweekly

In just over a year, Harry Dry has garnered ~ 50,000 subscribers to its marketing newsletter.

There were no tricks. All he did was offer value over and over again. From positioning to writing, he fills every email with tips that you can apply immediately. And it's not just plain old email. His emails are beautiful.

Harry found the perfect balance between pithy copy, attractive design and valuable content.

Subjects: SEO, Affiliate marketing
Owner: Steve Toth
Subscribe to: website
Frequency: Weekly

Tired of reading warmed up? SEO Advice? This newsletter is for you.

Each week, Steve sends an email with a note from his Evernote collection. It's full of unique items SEO Ideas you probably haven't seen anywhere else. These are ideas that emerged from his work in the SEO Digging or whispering to him from underground SEOs whose names prefer to be unknown.

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Subjects: Search engine news, SEO, digital marketing, marketing jobs
Owner: Aleyda Solis
Subscribe to: website
Frequency: Weekly

Aleyda's newsletter is one of the longest emails I've got in my inbox, but it lives up to its name. If you've ever been scared of missing important news or content, your back has it.

Get yourself a coffee (or maybe two), scroll through and you'll know all you need to know SEO and marketing this week. They even give you a list of jobs to apply for and a list of marketers to follow on Twitter.

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Subjects: SEO
Owner: Andrew Charlton
Subscribe to: website
Frequency: Weekly

The weekly SEO is a classic curated newsletter. It's short and has links to articles (and products) that Andrew found interesting.

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Whenever his email lands in my inbox, I'll skim it and click on one that catches my attention.

5. Find messages that you can use

Subjects: SEO
Owner: Marie Haynes
Subscribe to: website
Frequency: Weekly

Marie's newsletter is a favorite of many SEOs. It started with Marie being able to keep her subscribers up to date on developments in the search world and a few others SEO Tips. It has now evolved into a newsletter with more categories like jobs, tips, and recommended readings.

There are also two levels: a free light version and a paid version, which includes the thoughts of Marie and other experts on what's in the SEO World.

Subjects: Digital marketing news
Owner: Saijo George
Subscribe to: website
Frequency: Every day

Every day, Saijo curates and sends its subscribers important digital marketing messages from the previous day. That way, you can see what's happening without having to switch between different news sites.

Saijo also tags every message on their website which is easy to filter based on what you're interested in.

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Subjects: SEO, Growth marketing
Owner: Kevin Indig
Subscribe to: website
Frequency: Weekly

Formerly known as Tech Bound, Growth Memo is a weekly newsletter from Kevin Indig, the director of SEO at Shopify. It started out as a classic curated newsletter in its earlier iterations. Kevin later added his own analysis on various marketing and technology trends.

He quickly realized that the analysis was the most valuable part of his newsletter and the rest, as they say, is history.

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When you sign up for Growth Memo, you will receive an email with an in-depth look at one aspect of growth marketing. Kevin will give you some links to explore further later if you're interested in what he shared.

Four more newsletters for marketers

Unless you enjoy seeing your inbox flooded with marketing newsletters, the suggestions above are likely enough to keep you updated. But our poll respondents voted for a few others, so here are four who got a few votes.

  • Marketing Brew. Marketing Brew is the marketing news version of Morning Brew, the popular business news newsletter.
  • #SEOForLunch. Another classic curated newsletter. As the name suggests, #SEOForLunch is designed for SEOs to skim over interesting articles during lunch breaks.
  • OkDork. This is the personal newsletter from popular entrepreneur Noah Kagan. Each week you will receive links to content that he has created, as well as some recommendations on products, books, etc.
  • Growth tactic according to demand curve. As a bi-weekly newsletter, Growth Tactics provides advanced marketing tips from successful YCombinator founders and marketers.

Final thoughts

You may have noticed that our list has many SEO-related newsletters. This is likely due to the audience we interviewed.

However, you do not have to subscribe to all of these newsletters. In the end, it all comes down to execution. If you read too many newsletters, analysis paralyzes. It is better to subscribe to the few that you find most interesting to keep up with what's happening and get new marketing ideas.

Finally, we also have a newsletter. Every week we send out links to our new blog posts, videos, and articles that we found interesting. You can subscribe to this on the right (desktop) or below (mobile).

Did I miss any cool marketing newsletters? Let me know on Twitter.

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