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Why Your Business Should Be Google-Verified and How to Do It

Jan 4

As a business owner, you understand that an internet presence is important. One of the best things you can do is to build a Google My Business listing. This free Google service provides a quick and easy way for potential customers to locate your business, as well as useful tools for managing your web presence. With a GMB listing, you can manage how your business appears in search results, add photographs and videos, and even promote events and special deals. In addition, you can gain insight into how clients discover and interact with your brand. Creating a GMB listing is simple and well worth the time if you want to increase your online consumer base.

This post will examine the verification process and its significance for local businesses. We will also provide guidance on how to optimize your verified listing. Let's get started!

Why Your Business Should Be Verified on Google

As a business owner, you understand the need for an online presence. In fact, an increasing number of customers are using the Internet to locate products and services. Google verification is one of the finest ways to ensure your business is visible online.

Google business verification has various advantages. It allows you to establish a business profile that contains your company's name, operating hours, contact information, and website. Customers can use this profile to locate your company and obtain driving directions.

In addition, authenticating your business with Google ensures that your listing appears when customers conduct searches for businesses similar to yours. This can help you build your business and attract new customers.

If you haven't already, validate your business on Google immediately. It is quick and simple, and it might have a significant impact on your business.

How to Authenticate Your Business with Google

Verifying your local business on Google is an easy, multi-step procedure.

Create a business profile on Google My Business to get started. This will allow you to submit details about your business, like operating hours, address, and phone number. Additionally, you can publish images and updates about your business.

First-Time Verification

After claiming or creating your listing, you'll be able to request verification. To seek verification, click the "verify now" link on your listing. Google will then send a verification postcard to the mailing address specified in your business's Google My Business page.

When the postcards come, open them and enter the verification code into the corresponding section on your Google My Business listing. So far, so good! By following these simple steps, you can authenticate your business on Google and ensure that potential customers can obtain accurate information about your organization.

Simple steps are needed to validate your Google Business Profile. Depending on your business's category, region, and support hours, a range of verification options are available. Once you've selected a verification method, you'll need to provide some basic business information. After your profile has been verified, you will receive a notification verifying that it is now online on Google. Please note that it may take up to seven business days for our verification staff to examine your verification before it is approved.

Verify Again After Altering Business Information

The verification procedure is aimed at ensuring that Google Maps and other Google products provide consumers with access to accurate business information. If you update your business's information, you may need to re-verify your listing. For instance, if you move your business to a new location or alter your operating hours, you will need to update your listing. You may also be required to provide more information about your company, such as a description of your products or services. Follow the procedures on your verified Google Business Profile to re-verify your listing. By keeping your business information current, you can make it easier for potential clients to locate you and ensure they have the most accurate information about your organization.

Method of Instant Verification

The Google My Business verification process is designed to ensure that only authentic businesses may claim and construct Google business profiles. To authenticate that a particular Google Account is the owner of a particular Business Profile, we require some basic information about your business. This information may include your business's name, address, phone number, website, and any other publicly accessible information. Rarely, Google may be able to instantly confirm that a particular Account is the owner of a particular Google business profile.

Verifying your website with Google Search Console is straightforward and can be done in a few steps. If you are already a Search Console user, you can validate your website's compatibility before adding or claiming your profile. After adding or claiming your profile as a new Search Console user, you can validate your matching website. Simply click "Get Verified" and follow the procedures to verify your website. As soon as your website has been validated, you may immediately change your profile and interact with clients.

The verification process for firms with 10 or more locations differs differently from that of businesses with a single location. To authenticate your business, you must submit a list of all of your locations as well as additional information about your company. After your information has been evaluated, a representative will contact you with further details on how to authenticate your business. Typically, you will be required to give evidence of ownership or management for each location, such as a lease or utility bill. After your business has been validated, you will be able to manage all of your locations through a single account. By allowing you to handle several sites from a central location, bulk verification can save you time.

Advantages of an Authorized Google My Business Profile

A Google My Business profile is a free listing that displays whenever someone searches for your company. It contains your company's name, address, phone number, operating hours, and category. Having a verified GMB profile is essential since it enables you to appear in local search results and maps, which can enhance your visibility on SERPs and expand your audience.

Additionally, GMB profiles provide clients with crucial information about your business, such as operating hours and contact information. This increases their likelihood of visiting your store or website.

Lastly, GMB profiles allow you to communicate with customers by replying to their reviews and messages. This contributes to a great client experience and demonstrates that you value their input.

Having a verified GMB profile is advantageous for both businesses and customers. It raises brand awareness, delivers vital information, and improves the client experience.

If you're interested to know more about verifying your business on Google, this blog post from Denver Digital Agency will help you on this topic.